Why CBD Potency Matters

Why CBD Potency Matters

Posted on February 14th, 2021

Cannabis, the famous plant with an ever-increasing number of enthusiasts, is consistently causing a stir. Wherever you go, you are likely to see products derived from it. If you think it’s too much, it is because there’s just that much manufacturers can derive from it. Cannabis and mankind’s relationship stretches around for more than 5,000 years. However, ongoing scientific researches on its usefulness continue to help it make it to the headlines and remain relevant.

Its two most talked about chemical compounds are THC and CBD. These two are naturally occurring substances from the plant, which manufacturers harvest for a myriad of purposes. THC is most famous for its psychoactive effect, which is why authorities banned the plant almost a century ago. CBD, on the other hand, is more of a chilled and laid-back cousin of THC. This cannabinoid has numerous, potentially therapeutic, effects that most people might certainly find appealing. Understanding more about it is the only way to learn more about the products made from it. Also, getting to the bottom of why CBD potency matters will allow you to choose the best for you.

CBD And the Human Body

Why CBD Potency Matters - jars of cbd oil

It is imperative to understand the legal conditions surrounding this product before using it. Is CBD legal? Yes, it is. However, you must check with the specific regulatory body in each state you are thinking of getting some to ascertain the extent to which it is legal. Otherwise, you might land on the wrong side of the law out of careless ignorance.

Well, the human body often shows a positive response towards CBD and all the products based on it. You can currently find CBD in the form of oils, edibles, topicals, vaping, capsules, and tinctures. The way in which your body can make use of CBD, is through its endocannabinoid system (ECS). This is a complex web of receptors and neurotransmitters around your body that make use of the endocannabinoid your body also produces. Said endocannabinoids help the ECS fulfill its function, which is to keep homeostasis in your body. However, your body only produces so many of them, and it’s easy for it to find itself short. The result? A body thrown out of balance regarding functions like digestion, mood, sleep, etc. Luckily, cannabinoids coming from plants can bind to the receptors as well and trigger effects similar to the endocannabinoids’.

Therefore, taking CBD, a cannabinoid of plant origin, should not result in any adverse reaction. Quite the contrary, CBD might deliver therapeutic effects through your ECS to help you regain balance on some key functions. Among all of the products, CBD oil stands out as maybe the most famous these days.


CBD oil has become popular in the health industry due to the possibility of CBD therapeutic effects and the potential they afford. It might help people with conditions like:

  • Epilepsy
  • Chronic pain
  • Depression
  • Menopause
  • Acne
  • Anxiety

Multiple suppliers are selling these products both online and in stores. However, before making purchase, there are a couple of things you should check out. Although CBD cannot get you high, your body might surprise you. While most people claim to feel nothing after intake, a few have confessed to feeling altered when using the product. Guidance is vital to make sure you are buying and consuming the right products for the specific concern you might want to address. Those are the reasons why CBD potency matters.

One vital thing you should always check out is the product’s potency, which is not at all a trivial matter. Unfortunately, most people will overlook it. Always keep in mind that CBD oil comes in different forms as well. As a consumer, it is crucial to understand the value you will get from each product you use.

For every bottle of CBD oil that you purchase, there are two different oils in the bottle. The first is CBD, the primary product you want, and a carrier oil derived from specific products. Upon extraction, CBD is just a compound. The addition of essential oil plays a huge role since it speeds up the rate of absorption due to it being fat-soluble.

Variations of CBD Oil.

There are different types of CBD oil products; all of them can come from either hemp or marijuana. Yet, only the hemp variety is legal. Among all of them, three types influence the intensity of the effects upon consumption.


The extraction of CBD is quite an extensive process. To get CBD isolate, a scientist first eliminates any traces of THC. The remaining products further go through distillation to remove any other molecules, leaving only CBD. The end product is a white-ish substance in powdery crystal form. One notable feature of this product is its weak potency. Ironically, despite having the most CBD out of all, you actually need other compounds for CBD to fully deliver.

Broad Spectrum CBD Oil.

To get broad-spectrum CBD oil, manufacturers also use distillation. The procedure oversees the complete removal of THC. Yet, they leave compounds like terpenes and flavonoids in place. The final product is then added to your choice of essential oil. The absence of THC makes it impossible for CBD to get you high, and it gives a stronger effect than isolates.

Full Spectrum CBD Oil.

A full spectrum product refers to the final product acquired after the plant goes through the initial extraction procedure. The product still contains a fair number of flavonoids, chemicals, terpenes, as well as the other cannabinoids present in the plant. It also holds up to no more than 0.3% THC for legal reasons, although sketchy manufacturers might be careless and leave more of it. With such a combination, you will experience robust aftermath upon intake. Thus, this is the CBD type that has the most potency out of them all.

You can get CBD both in brick-and-mortar stores and online, the latter being the most popular way by far. However, it is important to check the ingredients of every bottle before buying. You will only get the right information by first comprehending why CBD oil potency matters in the first place. Knowing that will help you be certain about the amount of intake per dose. Just look at the label. Look for the amount of CBD, which usually measures in milligrams. Using the dropper will make it easier for you to take a sufficient amount of drops to reach the amount of CBD you want. One setback, though, is the existence of sketchy manufacturers. Their products come with all the necessary instructions but whatever is actually in the bottle is not what it says on the label. To avoid falling in their hands, choose a manufacturer that displays 3rd party test results. They are either on the label or on their website. If you can’t find them, go check another manufacturer, that one is no good.

Why CBD Oil Potency MattersWhy CBD Potency Matters - mini market cart full of cbd products

For every product that you buy from the market, what you spend is what you get. CBD oil is not an exception to this rule. To ensure you get the best, take into account the following aspects related to why CBD potency matters:


The cost of CBD oil speaks volumes about the value of the product. Although you will get it in varying bottle sizes, check on the cost of each milligram of CBD. Compared the amount on each bottle to the size of it and then cross-reference with the manufacturers’ background. Buy from the most transparent manufacturer that offers you the best price per milligram.

Percentage of CBD in Storage Bottle

The different bottles of CBD oil that you will get have a varying ratio of CBD. Choose the bottle that has a higher amount. A standard bottle of CBD oil contains 30 ml of the product. In this amount, you might notice a massive difference in the amount of CBD. They can have either 500mg or 1000mg. The logic is to choose a product where the main component isn’t that much diluted with the carrier oil.

Biphasic Effect

Although CBD might have effects, the kind of feeling you ultimately get relies on the amount that you took. An intake of smaller amounts of CBD will leave you more alert than before. However, taking it in large quantities might leave you feeling drowsy. Think of alcohol for a comparison. The first few shots energize you, but the more you take, the more subdued you become. It might even make you fall asleep.


A common side of taking a little too much of a too potent CBD oil is diarrhea, something that happens with carrier oils on their own as well. Enthusiast says it is no big deal, yet, this is another matter in which potency plays a part, so be mindful.

How Do You Evaluate Potency?

Knowing the kind of potency you want is a gateway to choosing a CBD oil that will work correctly for you. There is high, mid, and low potency. The different types of CBD oils are the primary reasons for this difference. A bottle produced from CBD isolate will be much weaker compared to one of a full-spectrum oil. However, experts advise against starting on a high note. Baby steps are the way to go. Start small until your body reaches its optimal dose. The first experience you should go through is low doses. Once you get the gist of the product, graduate to mid and lastly to high potency.

Why CBD Potency Matters – The Takeaway

As seen above, all CBD oils in the market are not what you presume. A lack of information about the product going through third-party labs is a red flag. Assess the different kinds of products and their sellers to ascertain if they have what you seek. You now know why CBD oil potency matters and its relevance to quality.

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